Spicewood, TX  – Abracon, LLC (Abracon) is proud to announce a change in leadership for business operations in EMEA. Roberto Politi will assume the leadership responsibility for the EMEA business operations as the general manager of the region.  

Roberto comes from an accomplished career in the electronics components industry.  Prior to joining Abracon 4 months ago as director of EMEA EMS, Roberto was the country manager of Italy for Future Electronics for 2.5 years.  He spent over 23 years with Arrow Electronics in a number of sales, value-added services, operations and process-oriented leadership roles, the latest of which he was responsible for the European business unit dedicated to the 18 largest key customers worldwide (including top EMSs and top OEM customers). He was also instrumental in leading the migration project of the southern Europe region to a new ERP system.  During his tenure with Arrow, he was located in Milan, Italy but had responsibilities across the entire region.  Roberto holds an engineering degree from Politecnico di Milano. 

Keith Chapman, director of sales – EMEA, will continue in this capacity. Keith has been a tremendous asset since joining our company approximately 11 years ago. The EMEA business has performed above expectations and outgrown the market under Ketih’s leadership.  He brings a tremendous passion for service excellence to best support our customers, reps and channel partners. We highly value our association with such a fine person and professional. 

In addition to Keith Chapman, Roberto’s direct reports will be Gary Ramsdale, director of our newly established service center in the EMEA region, located in Salfords, Surrey and Kevin Lemon, regional technology manager. 

Roberto Politi
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